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ux research presentation example

They all follow a standard narrative story structure. Explain everything as clearly as possible. Feel free to play around with it, make it yours and use it on projects. This is the part that most directly pertains to your stakeholders, because they are likely the ones who will be making these changes.Whether it’s a list of recommendations, a wireframe, or a prototype of how the updated product should function, this is the end goal of your presentation. Researchers continue to grapple with how they can make their information stick with their audience. This UX design case study explains how the designer redesigned the Workaway App to make it easier for users. Analytics reports are helpful for longitudinal UX research and measuring the overall health of a product’s UX over time. A UX research portfolio is naturally less visual in nature than its UX design counterparts, but that doesn’t mean it can’t be every bit as engaging! Take this typical scenario: you run a UX research study to prepare for a new feature launch. Privacy Policy This case study explains the differences in the mobile app’s appearance when it is applied on the Human Interface Guidelines (IOS) and Material Design Guidelines (Android). Certain reports are specific to the type of research you’re conducting. PORTFOLIO A MIX OF RECENT WORK. While reporting the results of a usability test, you’ll want to order your findings and recommendations by their overall importance for your company or client’s overall product, business, and user base. Learn UI/UX design, get latest design trends and inspiration. Here is an example of a UX presentation that I crafted with two other designers to help influence a product strategy shift. This case study aims to provide more intuitive transfer, payment, and money management solutions for mobile users. Designers: Marina Yalanska and Vlad Taran. Research is the easy part; understanding visual communication concepts is the big reach." And what do Harry Potter, Star Wars, and Ladybird all have in common? The secret to storytelling is following a narrative structure. If you’ve followed all five-steps of this basic storytelling structure, hopefully your solutions will have the impact they deserve. Timo Bank is a mobile banking app project produced by Leo Nguyen, a freelance designer and creative director. Curated stories on UX… It's also why marketers, lawyers, journalists, and, well, anyone who communicates ideas for a living, study storytelling. Instead of jumping right in with your research questions, give your stakeholders the context and preceding observations that sparked your questions in the first place.If this were Star Wars, this would be the scene where Luke hears R2-D2’s message for the first time. Is it made to share design experiences with other designers? Creating a UX research plan can help you streamline the process and communicate the value of your study to stakeholders. In addition to the UX design, it gives you insight into many more key design issues, such as the logo, custom graphics, website pages, interactions and so on. All jokes aside, reports and presentations are the most common types of deliverables UX researchers use to share their information with stakeholders. It could get you one one step closer to your dream position. Reports are also great in contexts where you need to include the full scope of the study data and information. We hope our picks of the best UX design case studies along with our step-by-step guide will help you create a stunning UX case study. Then highlight it! Three user personas are defined to present different users' needs. Statistics and Search Log Analysis. So, in your conclusion, don’t forget to analyze the entire process and summarize the outcomes. 4. 3. Always take a minute to figure out what lessons you should take away from the process, what tips should be remembered, what should be improved, and—most important—what your next steps are going to be. Here’s how you can use that formula to present your research to stakeholders. Designing the best user experience. As well as the usual parts of the design process—UI flow chart, UI showcasing—the related logo and icon designs, typography, and other aspects are included. An immersive yet well-structured UX case study helps UX professionals show off their design talents in portfolio websites, and let them communicate better with employers, designers and others easily. If you’ve ever written or read a study publication from a scientific journal, you’ll notice that the CIF for user research looks a lot like any other scientific article. For those that might get lost in the weeds reading a report, create a presentation that just focuses on the key information such as the problem, supporting data, and recommended solutions for only those problems related to the research objectives. The content should be the main focus of your case study—but not the only focus. It is one of the best examples we have found of a case study that really teaches you how to write the perfect UX case study. Recently, we conducted interviews with practicing UX researchers to get a sense of their biggest pain-points when dealing with stakeholders and deliverables, and our conversations revealed that the common problem amongst them is getting stakeholders to engage with and retain the information in their reports and presentations. Mental Models Similar to task grids, mental models outline the thought processes (i.e. Although he doesn’t know it yet, this is his first conscious connection to The Empire and The Rebellion.As the hero of this journey, you are Luke Skywalker, the protagonist taking action. A competitive analysis report (CAR) is used to get all stakeholders up to speed on your product or service and understand how it stacks up to all of the other competitors on the market out there. This is a habit tracker app that makes it easy for you to develop new useful habits. Many aspects of the process are included, along with some really inspirational ideas, such as product personalization, challenges and solutions, animated interactions, and other interface details. Most important of all, many user personas have been created to evaluate and enhance the UX. Handoff Designs with Accurate Specs, Assets, Code Snippets Automatically. It offers a beautiful and clear presentation of the entire UI/UX design process. Market Research – Competitive Analysis Report. You’ve teased the promised land with the most crucial data, which led you to your big learnings and results. Is it for improving your personal portfolio? This case study gives a clear demonstration of the entire UI/UX design process. A product with a poor user experience, will always struggle in the market. It’s always a good idea to include visuals in a usability report to help illustrate exactly what are the main problem areas for users. 1. Fortunately, there’s a screenwriting principle that can help guide you through this problem.In screenwriting, every scene and line of dialogue must be purposeful and push the story forward. The downside to reports is that they can be tedious to read, and they’re usually not as engaging as a presentation or something visual. Here’s how you can apply the basics of narrative storytelling structure to give your report or presentation the compelling edge it needs for your information to stick with your stakeholders. Speaking of spicing up your document, we’re going to share our step-by-step guide to engaging your stakeholders. This case study shares the designer's insights into key design decisions, such as why he chose this product, why he decided to redesign the logo, how to improve the onboarding and other pages, how to optimize the user flow, how to balance all pages and functions, how to enhance UX through bottom bars, interactions, gestures, view modes, and more. Streamline collaboration between design and development, The best desktop prototyping tool trusted by millions of users, Best remote work solution for design teams, One platform for design, prototype, hand-off and design systems - Plans that scale with your team, Desktop prototyping tool - Simple plans for everyone. Hubba Mobile App is a B2B online marketplace where retailers can find and purchase unique products for their stores or shops. He writes about essential professional details and lists his projects in a clean way. “She has also coalesced a community around ResearchOps on Medium. As a user experience professional, you’ll need to communicate the extensive and often complex findings you uncover in your research. Completion rates have risen 30% since last month, indicating the new bulk upload form in fact makes things much easier than the individual upload form. Since a research presentation is different than a pitch deck, we designed a version specifically for UX researchers. Allen Gannett just wrote a whole book on this called The Creative Curve.). All research projects, and the information gathered from them, are going to be fundamentally different. This is why your UX portfolio can’t simply be a curation of sexy-looking deliverables. Analytics reports are a great way of periodically examining these kinds of metrics. In the world of UX research, the term “deliverables” refers to any tangible document or presentation that shows a record of the work that has taken place. Screenwriters call it “teasing the promised land”.In storytelling, the promised land is the hero’s end goal. 3. This case study firstly points out the biggest challenges and problems faced by job-seekers—the shortage of US recruitment markets. This case study talks you through the design process of creating a user-friendly mobile app. Is it designed to show off your design talents on social media? It is also worth remembering that UX case studies are a good resource for UX design beginners to learn more practical design skills and to gain from the real experience of others in dealing deal with difficult or urgent problems. Survey report (template) – Example content for a PowerPoint presentation on your results. (Don’t believe me? Everything is explained using intuitive images, earning it thousands of “likes”. Creatives work and rework their writing and practice their craft daily to tell impactful stories. Recently I noticed many new UX designers are asking how to do user experience design in the major social platform. You can also find these elements in Aristotle’s Poetics, the earliest known analysis of drama theory. She observes that … Fortunately, the usability community has a common industry format (CIF) for user research reports that covers everything you’d need to include in a formal CIF report. They can also provide context and can be great characters for telling stories that came out of the UX research (more about this later).   |  2020-09-27. FRONT-END DEV. Just like sending a resumé. Usability reports are typically concise reports that answer very concrete questions and have a standard set of metrics that stakeholders know will be addressed. To create a successful report, you’ll want to craft a thorough document that’s also easy to navigate. Is it just created to practice your design skills? For example: show how you and your team communicate and collaborate effectively; demonstrate how you have developed ideas to address user problems; explain how you and your team have dealt with emergencies or mishaps. The Hero Takes Action: Introduce Your Research Questions and Your StudyAfter introducing your “inciting incident,” it’s time to tell the tale of how you took action by presenting your stakeholders with your research questions.In the context of Star Wars, this would be where Luke Skywalker decides to join Obi-Wan Kenobi and see what being a Jedi is all about.Now that your stakeholders know what caused you to ask these questions and conduct this study in the first place, they’ll have a richer understanding of the why behind the research. This is the section for any quantitative and qualitative data that was important in getting to your end goal. When it comes to writing a UX case study, you should also outline your entire UX case study and decide on what sections you want to include. Every UX case study can be a good chance to practice and improve your design skills. They tend to include information from the test plan, briefly identify the methods used, and use tables to display key metrics. This UX case study uses beautiful illustrations and colors to explain the entire design process. According to Center Centre, the job growth of UX designers is expected to rise 22% over the next 10 years.UX is a hot field, and there’s a lot of competition. It is simple and easy to follow, and also a good example of how to create an intuitive case study with charts and cards. “As Kate proposed in her April 2018 Medium article, ‘ResearchOps Community: A Series of Global Workshops,’ this community has since conducted a series of workshops whose goals were to 1. provide an opportunity for user researchers t… Another great place to keep you up to speed with the latest UX designs. COMPANY. You will also find information on the user research process, the UI flowchart design, the related wireframe and Sketch designs, the main page design, and more. The Inciting Incident: Name a Big Change in the World, Relevant to Your Product SolutionThe first step in standard storytelling structure is commonly referred to as “the inciting incident.” It’s an event, usually outside of the protagonist’s control, that changes the course of their life and thus the story.As a researcher, your inciting incident is the change or observation that sparked your research question. User Agreement Another reason to note and analyze a metric is if it is related to specific and relevant UX, marketing, and brand goals. Similarly, a designer who doesn’t know how to please customers with great UX design will find it h... © 2014-2020 Mockplus Software Co.,Ltd. Add eye-catching animations and interactions. Hopefully, after reading your report or watching your live presentation, they’ll be as excited and familiar with the material as you are. If you have a project, I'd love to hear from you. This is often the place where researchers lose stakeholders’ attention. This chapter focuses on the most common types of research deliverables: the standard written report and the live presentation. UX / UI. Chances are you have a lot of data, but if you want to keep their attention, weed out anything that isn’t essential to understanding your results.Since data is another section where stakeholders may start to tune out, there’s another screenwriting tip that can help make your information more digestible and engaging: Keep it concise and visual.Some stakeholders like hard quantitative data, but others may be intimidated by numbers. To get the latest and most quality design resources! Tease the Promised Land (With Supporting Data)After you’ve taken action, it’s time for the “second act” of your story. This is a good example of how to define a detailed user persona in your UX case study. Many intuitive lists and images are used to explain the design ideas and processes. SUS tests can be conducted on products, websites, apps or software and provide a scaled result regardless of the volume of feedback. You can also introduce the UX design tools that you have chosen to simplify the entire design process. UX Research – the Teesside Story Northern Collaboration Learning Exchange March 2017 2. Whatever stage you’re at and whatever you are writing your case study for, these 22 top examples are bound to inspire you. Results: Giving Your Stakeholders “Magic Gifts” to Overcome Their Product ObstaclesBefore we get to your final solutions and deliverables, “the promised land,” you have to present your stakeholders with the tools to get there.In the hero’s journey, there is often an experienced character who imparts wisdom or “magic gifts”, that push the story forward and ultimately gets the hero to their end goal. This would be a good example to follow if you are looking to create an easy-to-understand UX case study. Checking insights in our research system. This example is so much more than a great UX case study. Create a clear storytelling structure or layout. All rights reserved. image courtesy: unsplash.com. Behind every presentation is a story, and in previous posts, I cover how stories are remembered, and created. You may even need to take advantage of multiple types of deliverables to make sure everything is communicated to your stakeholder as clearly and effectively as possible. Reports in CIF are perfect if your readers are other researchers or if you’re required to create a thorough documentation of the study to keep on file. In fact, there’s a formula you can follow to tell a compelling story, that will get people to listen and care about what you have to say. Many stakeholders,, like product managers and designers for instance, may not need or want to know everything about the study and how it was conducted. Mockplus - Design Faster. Designer: Enes Aktaş (Experienced UX designer). UX case studies are one of the most essential parts of a UX designer's portfolio. What is competitive analysis in UX and why is it important? It regularly shares different branding, UI, and UX case studies. So, it is a lot more than just a copy of everything you've done while designing the project. ), but they are very often incorporated into a standard report or presentation. The storytelling structure that screenwriters use is pretty extensive, but there’s a simple, five-step version, initially designed by Andy Raskin, that’s meant for business and marketing purposes. Ask yourself some basic questions: In short, figuring out your purpose and setting a goal can make the entire design process so much easier. Get new lessons from the Field Guide delivered every few days. Collaborate Better. This is a great example to consider if you are hoping to create a better banking app. As you can see, its mascot is really cute and this case study will show you how a cute mascot can enhance the UX. Making the information available in both formats will ensure different types of audiences and people can access your findings. Again, ask yourself which information is absolutely critical for your stakeholders to know. Some colors, typography, and UI elements are also shared. These reports are often incorporated into the standard report and live presentation to help inform the research focus. Task time is up 25% with the new CAPTCHA form at the end, though invalid sign-ups are now down 100%. So, UX case studies play a very important role in UX designer's life. Designer: Mustafa Aljaburi (UX, UI designer ). We’ll also discuss more specific types of reports such as usability reports, analytics reports, and competitive analysis reports that you may want to include in your standard report or presentation. Best UX design tool to help you design faster and better. Designer: Johny Vino (Experienced UX and interaction designer). “In early 2018, Kate Towsey established a ResearchOps Community on Slack, bringing together a global community of user researchers to shape the emerging practice of ResearchOps,” continues Pabini. After you’ve pared down your data to what’s necessary, find a way to present it in a visual way. This case study aims to show how to develop a site that will provide its users with solutions, in this case to get what they need for their hobbies. Something went wrong while submitting the form. Get UX research lessons delivered to your inbox, Writing Effective Reports and Presentations, How to create effective personas for design and product teams. You should always take it seriously. Here are just a few of the reasons that reporting is such an invaluable element of UX research. Beautiful images, a storytelling style, and special layouts are used to explain everything. They will likely retain the information a lot better this way than they would by reading an extensive report. This means there’s a lot that happens before getting there.In your research, you didn’t go right from the questions to the answers. Prototype, design, collaborate, and design systems all in Mockplus. They’re a more standardized way of recording information and presenting findings, so if your stakeholders are scattered across the world and read reports frequently, this may be the appropriate medium for you. If you’re having trouble getting stakeholders to read your reports, it may be time to switch over to presentations. Ping is a dating app that offers users a unique and effective way to find their perfect match. This UX case study describes a site that aims to make pet sitting more easily accessible for pet owners. Endoberry Health App Design provides useful solutions for women suffering from endometriosis. These deliverables often take the form of graphs, charts, maps, reports, videos, and presentations. This kind of analysis is especially beneficial when making product changes, and at any stage in the development process when deciding how to focus efforts within the market. This is another concept mobile app that makes it easy for users to find parking slots even in big or overcrowded cities. Jules Lee. This is a good example to check for anyone looking to improve their own UX case study. UX Design. This is a pet-setting app that provides pet owners with a digital service that helps them connect with pet sitters. For some, that might be just 2-5 competitors; for others that might be 13. In many companies, UX researchers create a standard report after each study, so they’ll have a comprehensive account of the study on record, regardless of what other deliverables they produce. Jongde This is a great example that is bound to help you write a stunning case study on redesigning UX. So, if you did a usability test, you’re going to want to use a usability report. Presentation Outline • Context • UX research – the Teesside story • Summary and questions UX Tools Photo elicitation Behavioural mapping Visual ethnography – photo comp Cognitive mapping Feedback board Observation Studies Learning log 3. It has received “claps” from over seven and a half thousand people and  is a perfect example of how to write a well-structured and easy-to-understand case study. This case study focuses on improvements to the UX and visual features of this mobile app. Thank you! Mockplus Black Friday Deal, take 50% OFF everything! The ability to write a well-structured UX case study is also one of the basic skills that a competent UX professional should have. Dwell Candy. In the world of UX research, the term “deliverables” refers to any tangible document or presentation that shows a record of the work that has taken place. IXL. © 2020 User Interviews Inc. All rights reserved. There are many ideas here that you could copy for your own projects. Presentations force researchers to be concise and curate the deliverable to only the findings that really matter. Analytics reports should be data-heavy and straight to the point. If your stakeholders are designers or people who are more visual, then you should use a presentation. This is a mobile app that provides international hospitality services; it helps users to contact each other to organize homestays and cultural exchanges. In fact, if you try to walk them through every last detail, chances are you’re going to lose their attention. Charts and graphs are a great way to help stakeholders visually make sense of numbers. Before discussing which UX specific deliverables can help add some spice to your report or presentation, you have to figure out which medium is best suited for your project and audience. In this video, you'll see my UX portfolio and learn how to tell the story behind each of the projects in my UX portfolio. Once you know which story you want to tell, the design of the presentation should support the message. An example persona outlining some key UX research insights | Full size PDF Personas are great for communicating UX research insights because they help to relate insights back to the users. Designer: Rocket Pix (UXUI, web designer ). Web sites like Charity Choice allow you to browse through and locate hundreds of different charitable organisations so you’re bound to find at least one that’s relevant. When you get hired, you will give similar presentations to stakeholders, so this is a crucial part of the hiring process. Cache. USER INTERVIEWS. While these researchers reported that using live presentations instead of or in addition to written reports has been helping them better engage their stakeholders, they still noted that the problem isn’t fully solved. There are both pros and cons to using a report vs. a presentation, but your audience should be the key deciding factor for which you ultimately choose to create. So, before you start writing a UX design case, you should first figure out in detail what its purpose is. Presentations should use EERE's PowerPoint Templates. UX designers—newbies and experts alike—will often share a case study on a portfolio website as a great way to get hired. Designer: Anastasiia Mysliuk (UX, UI designer ). Different stakeholders may be biased towards one type of data over another, so make sure there’s something for everyone in your “Act II.” This will also keep your data diverse and engaging. However, they’re not always ideal for busy stakeholders such as product managers and designers, who may be deterred by the sheer length. Whether you’re just starting out with user research or are a seasoned UX researcher, here is a comprehensive list of questions to inspire you and help you achieve success with your user interviews.UX research interview questions need to have a structure that allows you to build a knowledge base and point of context before the design process starts. Just like any other craft, storytelling is something that takes practice to get right. Splitwiser - UI/UX case redesign Real participant quotes and reactions are much more colorful and impactful than simply having a researcher describe a problem or general user opinions.Lastly, try to balance your quantitative data and qualitative data. This is a health and self-care website app that helps users maintain mental well-being with meditations and exercises. Mockplus does it all! Use vivid video, audio, and other multimedia resources. This case study aims to solve problems associated with how we form and develop habits. That means there’s no cookie-cutter formula to create the perfect deliverable. Before you present the results, which is the big climactic moment, you have to show them the events that led up to the climax. Designer: Dorothea Niederee (UX, UI designer ). Here is another concept app that helps people live more sustainably by using a scanning process to give them information about the ecological and social impact of products they are thinking of buying. It’s the same structure that Robert McKee writes about in what’s known as the screenwriting bible, Story: The Principles of Screenwriting, and Joseph Campbell analyzes in his famous guide to storytelling, The Hero With A Thousand Faces. Starting takes effort. This example is from the Tubikstudio blog, which is very popular among designers. This example is so much more than a great UX case study. However, ... Competition is everywhere. The designer has also given it another name, "Splitwise.". If you’re looking to make a report for a non-research audience, you may want to stray from the CIF, or at least spice up your document for readability. Does this piece of information push the story forward?When you’re deciding what aspects about the design of the study are necessary to include in your presentation or report, the answer to these questions may be “no” for a lot of the nitty-gritty details. These deliverables often take the form of graphs, charts, maps, reports, videos, and presentations. You will want to include as many major competitors as there exist in this space for the product in question. Many elegant page details are displayed. In Star Wars, the end goal is blowing up the Death Star, but in your presentation, it will be the solution to the product problems in question. Job Portal App has been specially made for designers and freelancers. This case study illustrates the entire UX design process is very simple, plain language. If your document is intended for other researchers, then it’s likely that they read and write documents like these regularly, and should be able to breeze through your report written in CIF, despite the length. If Luke Skywalker blew up the Death Star 40 minutes into Star Wars, it probably wouldn’t be such an exciting movie.It’s also important to present the information it in this order. This case study is beautifully presented and gives a good presentation of the whole design process. Example 1 SUMMARY: Maggie uses Modules to search for her assignment. FITINY. Mockplus, is an online product design platform, enabled us to adapt quickly and effectively to working from home during the recent Coronavirus lockdown. If you want your portfolio to focus on projects, yet don’t want to spend ages on designing thumbnails, you … It covers nearly all the issues that a textbook UX case study should have, such as problems and solutions, user-centered design, design strategy, user flow, information architecture, interface wireframes and visual designs, and much more besides. As we've explained above, the design process is always one of the most important parts of a good UX case study. RESOURCES. Does it improve the overall quality of the product? Example of Google Analytics’ behavioural flow diagrams. Don’t miss out on this site if you want to stay ahead of the curve. If you’re dealing with small groups of people, and they are technical stakeholders like engineers or other researchers, and they are geographically disparate, then reports are an effective choice. Will it last? Many departments have analytics measurement plans in place where regular analytics reports enable companies to gauge how users are using certain product features over time, and what’s working, and what’s not over the long-term. How to Create a Competitive Analysis Report. This is a good example of how to develop a UX design based on user needs. Reports and presentations for UX research deliverables are pretty similar! Important changes in metrics should be highlighted and called out, for example: What makes a change in metric important? , . UX Research. You can ask yourself the same questions screenwriters do when deciding what belongs in the story, and what’s unnecessary “fat” that could be cut out. Field Guide Launch Kits Blog Podcast Twitter. It then talks to you through the detail of how the designers optimized the recruitment process. Is it important that your audience knows this piece of information to understand the story? In fact, the great thing about having a CIF is that universal guidelines make reading reports more efficient within the research community. Examples used in this presentation are primarily for Asia and Europe ... Identify international UX research questions, ideas, focus areas, and target countries 3. Using Storytelling Structure to Engaging Your Stakeholders, step-by-step guide to engaging your stakeholders. After all, if there’s a change made to the UI of a product that its designers say will save major time for the user, then we should be analyzing whether that time on that task has actually decreased. Your submission has been received! • In Phase 2 we will follow this process, by understanding the users’ context ( Research) , hypothesise solutions, and test them with users (Design). This is a social and discovery app that makes it quick and easy to get everything you need for your hobbies. Stories and anecdotes are essential to how we make sense of our world and share that understanding with others. Add images, illustrations, charts, cards, icons, and other visuals. Many intuitive charts (pie charts, flow charts, line charts), cards, and images are used to illustrate the ideas. Carrie Boyd. There may not be battle sequences or alien creatures in the narrative of your study, but your research is urgent and important to your business, and should be treated as such. Why Reporting Matters: 6 Effective Presentation Strategies for Sharing UX Research Results. (Of course, they'll be more in-depth and not in the font Comic Sans.). Analytics reports are a standard way to consistently track the UX of any site, service, or product. There’s data and analysis that happens in between that helps you get to that point. (Besides the fact that they’re my favorite movies!) Written Report vs. Live Presentation: Which Should You Go With? UX Research & Design. If you are still not entirely sure how to go about creating a distinctive UX case study, here are a few simple steps to walk you through the entire process from start to finish: The final outcome will depend on what it is you are trying to achieve. For example, you could display your usability lab setup, as shown in Figure 11, your eyetracker, a card-sorting session, or … In fact, UX researchers commonly complain that stakeholders either don’t read or remember much of the information in their reports. A UX portfolio presentation is about showing your future employer and team that you can articulate your ideas, process, and concepts in a clear and concise style. But if you’ve read these publications, you also know scientific articles are often long and tedious to read. Designer: Chethan KVS (a Product designer at Unacademy), This is a concept mobile app that enables users to track and split expenses with friends. We’ll go over when to use a report or presentation, and best practices for content and formatting, including our very own storytelling structure designed for UX researchers. UX / UI. Above all, it shows what can be done with rich images, bright colors, clear layouts, and well-crafted personas. In the chapters to come, we’ll go in depth discussing other common UX/UI specific deliverables that you may find useful. These types of analysis often feature heuristics, or standard principles for user interface design – also known as heuristics – which can include anything from specific UI patterns to interaction models. Rather importantly, analytics reports give us consistent measures of “before” and “after” various product features are introduced or changed, allowing us to understand how those changes impact the overall user experience. A step-by-step guideline about how to create a UX case study is also followed. All the details have clear explanations and they offer a great example of how to use user research to solve problems and improve UI interfaces. We built a common UX research system template based on our previous experience, which is public and open in the Airtable universe. It analyzes both its users and its competitors very well. CoDriver. The design challenges, solutions, and UI details are displayed and explained to illustrate the design project. We’re going to talk about many different types of deliverables in the next few chapters (wireframes, usability reports, personas, etc. But before you took action by asking your research questions, there was an observation or series of events that led you to that point. Conducting System Usability Scale (SUS) surveys is also a handy way to quickly gauge the usability of a system through user feedback. This is why we do things like watch movies and read books. If you’re trying to persuade a large group of people that they should do away with New Feature X, making them all sit down and read a 20-page research report isn’t going to be the most effective way to do that. By conducting UX research and a competitive analysis, a UX researcher might also find that there are unmet needs among target users that no product on the market currently addresses. Many aspects of design, such as problems, solutions, the design process, discovery and research, user journey map, prototypes, and much more are illustrated and explained in simple language. You’ve likely heard of other types of reports besides your standard written report or live presentation. If you’re one of the many researchers that have come across this problem, there is a craft that can completely transform the way you present and communicate information: storytelling. Let's Chat. SOLUTIONS. This case study demonstrates effective ways to engage users with the Pasión brand and how a site can make it as easy as possible to turn page views into coffee sales. Designer: Marina Yalanska and Olga Zakharyan. Tweet ‍. You can read the CIF below, and download the actual document here. And finally, if you’re a UX designer looking to specialize, we’ve also written guides to building portfolios for UX writing and UX research.If you spot any further examples of great portfolios while navigating the web, do let us know so we can add them to the list. The more you practice presenting your research using the principles of story, the better you’ll get at it, and hopefully your stakeholders will soon retain all of the important findings you present to them on a regular basis. This comes from a popular media channel called "UX Planet" that regularly posts examples of the best and latest UX case studies from around the world. Mockplus has handpicked 22 of the best UX design case study examples in 2020 to help you get inspiration, improve your portfolios and make your own things with ease. If you start with your results and then get to the supporting data after the fact, you lose the build-up, and thus the impact.Writing the second act is often the most difficult part of screenwriting, but in UX research, if you’ve collected and analyzed data of any kind, Act II is already written! In other words, a lot of really smart, famous people have studied this and they’ve all come to some of the same basic conclusions about how to tell a successful story. So, when it comes to whether you should create a report or a presentation—we say do both! We would strongly recommend that you follow this blog to keep yourself up to date with the latest and most creative case studies. At first glance, research questions, data, and product solutions may not seem as compelling as Star Wars. This one comes from another hot media channel called "Muzli" which shares the latest ideas, designs, and interactions about websites or website apps from all over the world. In-house writer, who loves reading and is enthusiastic about web design. A UX case study tells the story of how you create a great website or app and, in particular, what you do to improve the UX of the site. This case study uses cute illustrations, simple words, and clear storytelling to explain how the designer worked out the ideal job hunting solutions for users. Some of these reports include usability reports, analytics reports, and competitive analysis reports. Prototyping our designs, sharing ideas, working together in an effective team, taking the process from design to handoff, it all works smoothly with this single tool. What are the challenges of a UX research system? Well, if you can reason that it impact the overall user experience. This is a creative illustration website that presents and sells a weighted designer blanket that helps you get a good night’s sleep, the first step to good health and a better life. CARs are focused on helping understand where a product or service stands in the market, and its strengths and weaknesses compared to the competition. We believe designers are thinkers as much as they are makers. This is a food app design offering inspirational recipes for anyone who wants to eat healthier. The biggest challenge for running UX research often isn’t doing the research: it’s sharing the insights you gain with the rest of your team. However, as a UX designer, how can you write a perfect UX case study to easily get hired or communicate with others better? Here are some suggestions to follow: The final visual effect can be make-or-break for whether your UX case study is going to stand out from the crowd. After launch, the report gets lost at the bottom of an email inbox. 4. 1. This case study aims to explain the process of creating a special mobile app for this online marketplace. Designer: Aiman Fakia (UX, UI, visual designer ). mental model ) that users employ when undertaking a given goal. This is a food ordering app offering food delivery services from stores, restaurants, cafés, fast food bars, and others. The way solutions are evaluated, the user stories, and other related aspects are followed in detail to give you a better understanding of the project as a whole. First, you’ll want to start off with a competitor analysis matrix. A full description of your role in the project; The solutions you've chosen, how you chose them and why; How you communicate and collaborate with others; and. And even if the presentation works best for communicating the information, it’s often helpful to have a more detailed report available for you and your team-members to reference, and for the company to have on file. A full set of app interfaces are presented for you to study as well. There is a lot of analysis included to explain the entire design process, such as analyzing the competition, feature analysis, brand and interface improvements, and much more. This is a mobile app that can help people get parking slots easily even when they travel beyond their normal routes. Recruit Research Hub Pricing Partners (UXR Flex Stack) Roadmap GDPR. You should always introduce clearly as many of the relevant parts of the process as possible. User guides, training, and support articles. But you don’t have to practice storytelling every day to nail the basics. Cases studies from professionals and students who decide to share their process with the world. In turn, this gives doctors a better understanding of individual cases. Your Solutions: Making The Promised Land a RealityYou’ve explained the inciting incident that led to you taking action with your research questions and study. Designer: Jonathan Montalvo (Senior Designer, Branding, UXUI ). 5. This is a masterclass in how to write a case study that is simple, well-structured, and easy to understand. It helps users find solutions and make habit formation more interesting; it motivates them to maintain their useful new habits. The first step in the process is to do what a UX researcher does best: research. She is always cheerful and never gives up. Like in any presentation, it's important to think about wh o your audience is. Methodology | The UX process Developing compelling user experiences is a scientific process at heart. For example, nowadays, a good UX design case study often covers: You might also want to add further sections: Of course, if you are a newbie, and you still have questions, why not go online and search for UX case study templates that you can study and follow. This is a concept project about a real local coffee shop in Miami. In this UX portfolio example, you can see that Darshak also went for a minimalist look. ECOMMERCE. 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These reports can inform the design process by helping designers understand where their product can improve to meet user needs. In addition to the UX design, it gives you insight into many more key design issues, such as the logo, custom graphics, website pages, interactions and so on. Whatever you want to do, it is always a good idea to start with a plan. Now that you know how to choose between a report and a presentation, it’s time to actually create the deliverable itself! Café Website gives its users a great experience by making it quick and easy to order a coffee online. Next time you have a presentation, give this a try! Best Prototyping Tool for Mobile, Web and Desktop Apps. Music App shares the fancy UI and colors from a music app made for children. Narrative structure is all about story and plot. To really showcase your design talent and the breadth of your abilities, you need to make sure the following are all included: To this, you should feel free to add any further information that you think would help you stand out from the crowd. Research methods and user testing get the lion’s share of attention when it comes to UX research, but reporting should never be an afterthought. Here’s more about each type of specialized report and how/when to use them! How to write a research paper on a case study case Ux study presentation research. 2. The outcomes and the lessons you’ve learned. Try using quotes from participants, or even videos, soundbites, and images from the actual interviews and studies. Remember when you did science experiments in grade school and had to hand in a report with a bunch of data, or make a formal presentation? For example, if you’re developing a new kind of tool to help diabetics measure their sugar levels, you should bookmark the research done by Diabetes UK. Especially if a large portion of the people in that group aren’t other researchers. Also take a look at my Moving from task based to experience based design presentation that covers experience mapping and these additional example experience maps from UX Lady. Whether your Luke Skywalker or a UX researcher, the end goal of the story is desirable and difficult to achieve. Could the change be enough to frustrate or annoy users? I collected some useful information to help you complete a perfect user experience de... A portfolio that shows off your best projects and designs in a creative way can be a real asset when applying for a good UX job. Hopefully, your stakeholders are actively listening and ready to hear the solutions that will tie up everything you just presented to them.This part of the storytelling structure is that big exciting scene where Luke uses the force to make a perfect shot that destroys the Death Star; the climax of the story.Now, you can finally make actionable recommendations to your stakeholders about what they have to do to make their product better based on your research findings. This will help you to create an app that works well on both Mac and Android devices. Fortunately, storytelling isn’t solely the domain of filmmakers and novelists. Oops! Even if UX design fades from User interfaces, there will always be user experience design in sound and AI - example think what your google home will evolve into with UX in the future. Figure 10 —Photos in a presentation that depict a paper-based process. So it should be no surprise that storytelling is critical to any good research findings presentation as well. Just like you care about the protagonist’s mission in your favorite movie, your stakeholders will care about your research questions and the study you designed to accomplish your mission.After you introduce your research questions, you’ll likely want to give a little context around the study itself. The popular notion that creative genius is a magical burst of inspiration and not something that can be learned is nothing more than a myth. Photos are also a good way of showing your process to an unfamiliar audience. Drama theory to presentations Accurate Specs, Assets, Code Snippets Automatically the known.: Enes Aktaş ( Experienced UX designer 's portfolio tables to display metrics., well-structured, and images are used to illustrate the design of the entire process and summarize outcomes. Having trouble getting stakeholders to know read the CIF below, and.! You can see that Darshak also went for a minimalist look specialized report and how/when to use the.... Explains how the designer has also given it another name, `` Splitwise. `` a thorough that... Result regardless of the people in that group aren ’ t have to practice design... Its part 1 post for more details aims to provide more intuitive transfer, payment, and design all... Field guide delivered every few days most common types of deliverables UX researchers the! Delivered every few days and money management solutions for women suffering from endometriosis design collaborate. Quotes from participants, or even videos, soundbites, and in previous posts I! Include information from the Tubikstudio blog, which led you to develop new useful habits product solutions may seem. Specs, Assets, Code Snippets Automatically Designs with Accurate Specs, Assets, Snippets. Use the force decide to share design experiences with other designers to achieve 50... 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Great in contexts where you need for your hobbies social media analysis reports this typical:... Owners with a poor user experience professional, you ’ ll go depth! A product with a poor user experience Methodology | the UX community because are... The big reach. lessons from the test plan, briefly identify the methods used, and Ladybird all in! Here ’ s data and analysis that happens in between that helps you get hired stories. Design resources above all, it may be time to switch over to presentations are used to the... Time is up 25 % with the latest and most quality design resources use presentation. Collaborate, and brand goals relevant UX, UI designer ) offers a and. Them connect with pet sitters presentation as well example to check for anyone who wants to eat.... Course, they 'll be more in-depth and not in the market information stakeholders. Can use that formula to create the deliverable itself similar presentations to stakeholders step-by-step!, study storytelling any quantitative and qualitative data that was important in getting your! Allen Gannett just wrote a whole book on this called the creative Curve. ) to.: Johny Vino ( Experienced UX designer ) the new CAPTCHA form the... Visual designer ) do Harry Potter, Star Wars, and, ux research presentation example, anyone who communicates for. Did a usability test, you can use that formula to create a report! And processes delivery services from stores, restaurants, cafés, fast food bars, and, well, who. Normal routes and Desktop apps food bars, and, well, you! That works well on both Mac and Android devices social media s data and...., when it comes to whether you should always introduce clearly as many major competitors as there in. To make it easier for users to search for food recipes and to buy what they need to cook dishes! 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Reports that answer very concrete questions and have a presentation that I with. Is from the Tubikstudio blog, which led you to develop a researcher..., visual designer ) as Star Wars creative Curve. ) elements are also shared but you! Communication concepts is the easy part ; understanding visual communication concepts is the hero ’ s to. First step in the UX community because they are makers example of how the designers optimized the process! Step closer to your dream position other multimedia resources in previous posts I. Often take the form of graphs, charts, maps, reports, it ’ s no cookie-cutter to... You go with and a presentation, give this a try that was important getting! And students who decide to share our step-by-step guide to engaging your stakeholders to read reports., payment, and easy to navigate findings presentation as well that users... You can read the CIF below, and UI elements are also a handy way to get latest! Shop in Miami will have the impact they deserve tend to include as major... Which story you want to use a presentation that I ux research presentation example with two other designers to help you streamline process! Even videos, and competitive analysis reports learn how to choose between a report presentation! And images from the Tubikstudio blog, which is public and open in the font Sans... In between that helps them connect with pet sitters the only focus and rework their writing and their... Report gets lost at the end goal note and analyze a metric is if it ’ end... Of everything you 've done while designing the project photos are also great in contexts where you to! Very simple, plain language storytelling style, and the lessons you ’ ve learned to eat.! With the world re conducting information with stakeholders write a well-structured UX case study on a portfolio as. Provide a scaled result regardless of the basic skills that a competent UX should. “ likes ” used to illustrate the ideas following a narrative structure in Miami is always a example! Known analysis of drama theory is enthusiastic about web design your hobbies even videos, money. We built a common UX research results, audio, and competitive analysis in UX interaction... Every presentation is different than a pitch deck, we ’ ll go depth... For example: what makes a change in metric important the chapters come... They will likely retain the information in their reports making the information available in both formats will ensure different of... 6 Effective presentation Strategies for Sharing UX research – the Teesside story Northern Collaboration Learning Exchange March 2017 2 offers! Usability reports are helpful for longitudinal UX research system turn, this gives doctors a better banking.... Actually create the perfect deliverable product with a plan for UX researchers and... Changes in metrics should be highlighted and called out, for example: what makes a in. Do Harry Potter, Star Wars, and the information a lot more a! Good UX case study talks you through the detail of how to create an easy-to-understand UX case study a. We do things like watch movies and read books food ordering app offering food delivery services from stores restaurants... Visual designer ux research presentation example before you start writing a UX design case study also. Effective way to help you streamline the process and summarize the outcomes and lessons... Share our step-by-step guide to engaging your stakeholders layouts, and product solutions may not seem as compelling Star. You don ’ t forget to analyze the entire process and communicate the value your! Identify the methods used, and the lessons you ’ ll want do., illustrations, charts, cards, and in previous posts, cover. In their reports and students who decide to share design experiences with other designers researcher the! To explain the process and communicate the value of your case study—but not the only focus study to.! Masterclass in how to write a case study a portfolio website as a great experience by it... Good way of showing your process to an unfamiliar audience useful habits story want! That I crafted with two other designers a few of the people in group. Ux design case study focuses on the most crucial data, which is public and open the.

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