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Consonant Organic Foaming Face Wash, $18. E7: As company based in Canada, do you have international goals and why? of a particular brand will come into the store, talk about their products, give you some samples and testers, or even give you a makeover or mini facial depending on their products. E7: What have been some of the biggest lessons you’ve learned from running your business? So I started making appointments for things outside work. Consonant Skincare 1 set of S&T Body Wash, S&T Body Lotion, Come Clean Cleansing Cloths, DHE Mask, 10ml HydrExtreme, and HydrExtreme Sheet Mask. When it opened its second store in the city’s downtown core, it took more of an influencer and outreach approach. Schaf Skin Care for Men 01 Shave, $20. RELATED READ: Why Women Skip Meals to Save Up for Beauty Products. The location and timing of the pop-up was key, says Bill Baker, founder and CEO of Consonant Skincare, pointing out that he wanted to target high-earning professionals who could afford the “luxury” skincare item during the time they would need it most (a.k.a. After years of suffering from adult skin issues, when Bill was unable to find natural products to fit his professional lifestyle, he decided to develop a line of his own. These are the people that help me the most. I’m a Virgo, so I love habit and routine. Every day I eat the same breakfast, a perfect blend of healthy foods that are also delicious. As the founder and CEO of Canadian cosmetics company Consonant Skincare, Bill Baker believes in natural and local beauty. Often times, you see a brand, product or idea abandoned early on once the realities of what it will actually take to grow and succeed (especially to become a viable business) really set in. The road has been long and the climb has been steep. E7: What is a challenge you’d tell future entrepreneurs in the skincare business to prepare for? About fifteen years ago a co-worker was making natural soap at home and bringing it to the office to sell. Along with being the Science and Wellness manager at Consonant Skincare, Erika has her Master's Degree in Human Health and Nutritonal Science, is a long-distance runner and is the founder of Fuel Proof Health, a network for athletes and movement enthusiasts alike. I always shave after a shower, which softens my beard and ensures my skin doesn’t get red or irritated.”. BB: We like to say Consonant Skincare is for people with skin. Edit Seven: Tell us about your brand, what do you do? Consonant Skincare - - Rated 4.5 based on 22 Reviews "Thank you, Bill and Kristina for your thoughtfulness. Consonant skincare est notre ligne de cosméceutiques. Consonant Skincare. Consonant Organic Foaming Face Wash BB: This isn’t always easy. The natural skin-care aficionado recommends this hydrating face cream for sensitive skin. It also has the potential to become not only a nationally renowned brand, but an internationally loved one too. ©Consonant Skincare Apply a drop of HydrExtreme full strength to any fine lines or dry spots, and you’ll start to see results almost immediately.”. What inspired you to start? BB: I admire anyone who has become a master of something. E7: Where do you go or what do you do to look for inspiration? KMS California Hair Play Molding Paste These companies tend to be a little inward looking and often search for brands exclusively in their home markets. Schaf Skin Care for Men 01 Shave Moisturizers and serums When it comes to refrigerating products, you really need to know your ingredients. That is, we will offer seminars on healthy nutrition for healthy skin, we will provide access to naturopaths and nutritionists, and we will be a community hub for activities that lead to a healthier lifestyle, which is the starting point for healthy skin. I spoke to Bill Baker, founder of Consonant Skincare, to learn the ins and outs of storing your beauty products in the refrigerator. The world’s driest skin has finally met its match in this next cream. Sections of this page. Consonant Skincare Founder Bill Baker Talks Natural Cosmetics And More. A Detox Market promotion . But when you are strategically persistent, it definitely pays off. Sign Up. It aims to promote sustainability through education and encouragement of healthy habits. With agency Zulu Alpha Kilo, Consonant Skincare broke ground on Toronto's Queen Street West with an outdoor campaign that uses local textures to create tactile experiences. Passersby are invited to reach out and touch the brick, concrete and cracked surfaces they see daily, drawn in with subtle copy that says things like "If your skin feels as rough as…", … And that’s why I love what I do; because, even during the toughest times of building the business, I remembered that our products actually make a meaningful difference in the lives of our customers. It’s no secret that supporting local and up-and-coming Canadian brands is a passion of mine, but over the years I’ve come to realise a few things: Not every local brand is great, not every local brand will succeed, and not many local brands will survive beyond their first year of business. Founder Céline Tadrissi was inspired by the Canadian wilderness to create her skincare line, and takes pains to source ingredients—like their proprietary Céla Complex, a blend of six Canadian botanical extracts—wherever possible. In the spirit of natural beauty, we searched through Bill’s kit to see which skin-protecting staples he packs with him. But now that investment is paying off, so I’m glad I did it. What goes on your body goes in your body® Some of our favourites? We talked to founder Bill Baker to find out more about how he is working to change our perceptions of natural skincare. BB: For inspiration I go to two very different places: nature and design books. Leur efficacité est éprouvée! @welldotca congrats on the opening of your 1st bricks and mortar store! This shaving cream gives you the perfect shave. This is (part of) why I’m genuinely so thrilled to have been able to witness the constant growth and continued success of Consonant Skincare; a Toronto-based Canadian skincare company that’s dedicated to creating great natural products for their customers. But when I canvassed some of my friends and coworkers about these harsh ingredients, no one knew how harmful they could actually be. Moving your body, getting enough sleep and eating nutrient-rich foods can impact how you feel and also impacts your skin health! Consonant HydrExtreme is my all-time favourite hydrating serum—I've raved about it on this website dozens of times! In August we hosted a panel with some of the top Canadian skincare brands to delve into the business behind natural skincare. It used to be hard to create a beauty brand, but now anyone with a credit card and a computer can build a web store and launch a company practically over night. De plus nombre de leurs produits ont été primés. Then I met the founder, Bill who is a super nice guy and I liked the brand even better. Nothing beats natural for capital I inspiration. As the founder and CEO of Canadian cosmetics company Consonant Skincare, Bill Baker believes in natural and local beauty. I did lots of research and was shocked to discover the conventional products I was buying to get relief from my problems were actually causing my problems. BB: Our vision is to bring natural skin care out of the health food store and bring it into the mainstream. See more of Consonant Skincare on Facebook. Free Your Skin Care | Consonant Skin+Care is Canada's fastest-growing and most award-winning line of natural and organic skin care. Whether that is accounting or acting, running a business or running a race. BB: There are two major challenges, both of which have emerged in our relatively short time in the business. E7: Who is the Consonant Skincare customer and where can your products be purchased? In fact, his Toronto-based skincare brand claims to offer 100 percent natural products which are also made in Canada. We make clinically proven, award winning natural skin care products and pair them with wellness tips to help you discover your best skin. Learn how to support your skin through the Consonant 4 Dimensions of Wellness. When Consonant opened its first store in Toronto seven years ago, it did so on a shoestring budget, says William Baker, president and founder of Consonant Skincare. Like the Proenza Schouler collab for MAC Cosmetics, this next product is a best-seller product for good reason. E7: Is there anything you wish you’d known before starting your business? Bill’s tip: “Shaving cream can eliminate friction for über sensitive skin. Consonant is a Canadian skincare line that carries everything from sunscreen, to serums and face masks. “I like to say we’re skin care, not salad dressing,” says the line’s founder, Bill Baker. Made by another Canadian company, Bill says this all-natural product is created with coconut lubricants for optimum slip and a supremely close shave. A hydrating skincare kit, the HydrGasm, will retail for $99, combining HydrExtremeand Ultra Moisturizing Face Cream plus The Perfect Sunscreen. 9. 2. Kristina Breckon, Consonant Skincare's VP of Marketing & Operations, talks about her personal employment journey, how it helped her become effective within Consonant, and shares what contributes to its longevity in the skincare industry. Consonant Ultra Moisturizing Organic Face Cream for Dry Skin, $54. It will be all about discovering the products, testing them and maybe taking some samples home to try. BB: I’m often surprised when I talk to entrepreneurs in the early days of their start ups and they haven’t given any consideration to marketing. But we recognize our award-winning, 100% natural clinically-proven skin is just the beginning when it comes to achieving your best skin; so we actively educate our customers about all the other factors that impact your skin: lifestyle, diet, nutrition and exercise. The fortress of moisturizers and hair oils I’ve unknowingly built around my desktop, plus the stack of […] And that is what is most special about our products: they’re healthy AND they work! Consonant products are known by beauty editors for their immediate results and healthy formulations. Q: Can you briefly describe your business, including when it was founded, its goals, and why you chose to locate where … We believe that great skin is made even better with healthy habits. But if I’d have known then what I know now about the challenges I was going to face, I’m not sure I would have gone for it. BB: Since day one I have considered Consonant Skincare a global brand that originated in Canada. Yes, it’s very hydrating, but not greasy at all. Consonant Skincare has made a name for itself among Canadian beauty editors, with many devotees ... founder and owner of Consonant Skincare. 39 min ; DEC 6, 2019; Lisa Young - The Common Good General Lisa Young - The Common Good General. Consonant Skincare. When Consonant opened its first store in Toronto seven years ago, it did so on a shoestring budget, says William Baker, president and founder of Consonant Skincare. C'est la marque la plus connue de cosméceutique naturelle du Canada. Province Apothecary | 140 abonnés sur LinkedIn | Recommended by Naturopaths | 100% Active Plant Ingredients | Organic Canadian Skincare | Organic Facial Treatments | Province Apothecary began with the mission to produce the best skincare products using only high quality, certified organic, biodynamic and wildcrafted ingredients sourced from each Canadian provinces. 18 personnes étaient ici. We often receive questions about what inspired the creation of Consonant Skincare, along with every other inquiry under the sun about our products and company in general. The brand combines all-natural formulas with luxe packaging and effective results and its HydrExtreme® is a Canadian Beauty Innovation Awards Grand Prize Winner. How we feel about our body and skin, how we manage stress and many other dimensions of mental health can impact the skin. Bill prefers the four titanium blades on these razors to give a smooth shave and the reverse edging blade to trim facial hair. For latest in fashion and beauty, pick up a copy of The Kit’s print edition found inside The Toronto Star on Thursdays, and The Vancouver Sun, Edmonton Journal, Calgary Herald, Ottawa Citizen and Montreal Gazette on Saturdays. It used to be that beauty retailing was the exclusive domain of Department Stores. Bio: After more than 20 years working on the client and agency sides of consumer products and services businesses (including Bristol-Myers, AT&T, CIBC, Molson and Microsoft), Bill Baker was no stranger to positioning and branding Fortune 500 companies and their brands. So, how do you go to market? Our products are formulated to provide potent and persistent hydration above all else, and that benefits everyone regardless of skin type. Name & Title:  Bill Baker, Founder and CEO. Baker launched Consonant in 2009, after his struggle with dry skin and eczema left him inspired to open his own skincare company. The kit w I see myself as a generalist who knows a little about a lot of things; so I gravitate to experts who know a lot about a specific thing when I’m looking for mentoring. mind. I’m a dog owner, so rain or shine, hot or cold, I’m out walking my dog. Email or Phone: Password: Forgot account? BB: Almost every day a customer tells me how our products changed their life, because like me, many of our customers who have suffered with skin issues for years have discovered their best skin after switching to Consonant Skincare. Bio: After more than 20 years working on the client and agency sides of consumer products and services businesses (including Bristol-Myers, AT&T, CIBC, Molson and Microsoft), Bill Baker was no stranger to positioning and branding Fortune 500 companies and their brands. A foaming lather that offers a deep clean, Bill can’t keep this face wash in stock. In this case, more is better. (Story by Editor-in-Chief, Gracie Carroll), Your email address will not be published. I don’t just say I’m going to visit my mom on the weekend, I make a commitment to a specific time and activity. Accessibility Help. And we are doing this by taking natural skin care out of the heath food store and we are bringing it into the mainstream. I could listen to her speak for hours. She is the only person I've heard of in the beauty industry who understands the dangers of rancid polyunsaturated oils , and I also just think she has amazing taste in colour and texture. Teaming up with a cosmetics chemist and a high-school friend, Bill created Consonant Skincare in 2009. Bill says editors and customers stockpile this moisturizer for the potent dose of grease-free hydration it delivers. Consonant Skincare-Product Review. Learn about Skin + … Get the latest beauty and fashion news, trends, and more—straight to your inbox! We make clinically proven, award winning natural skin care products and pair them with wellness tips to help you discover your best skin. La ligne de soins de la peau de Consonant n'a rien à envier aux marques les plus luxueuses. BB: I have learned that every cliché you’ve ever heard about starting a small business is true. So we will only achieve our vision if we offer products that are more than just 100% natural, because natural only gets you so far. Kristina Breckon, Consonant Skincare's VP of Marketing & Operations, talks about her personal employment journey, how it helped her become effective within Consonant, and shares what contributes to its longevity in the skincare industry. We talked to founder Bill Baker to find out more about how he is working to change our perceptions of natural skincare. Consonant Skincare Ultra Firming Organic Eye Cream 1 review I've long been a fan of Consonant Body since I tried some of their earlier products a few years ago. 5. These early adopters were typically shopping for their personal care products in health food stores, which didn’t appeal to me. And I am constantly inspired by the creativity of others, so I love design books because they showcase this talent and they demonstrate that with imagination, the most beautiful things can be created. Consonant Skincare products are also award-winning, clinically proven and high performance. #FounderFiles: Meet Bill Baker The Founder of Consonant Skincare By Gracie Carroll It’s no secret that supporting local and up-and-coming Canadian brands is a passion of mine, but over the years I’ve come to realise a few things: Not every local brand is great, not every local brand will succeed, and not many local brands will survive beyond their first year of business. Our new store on Queen Street West in Toronto will allow us to make good on this promise, and to deliver everything you need to discover your best skin all in one place. 0 intéressé(e)s. Partagez cet évènement avec vos amis. Occupation: Founder and CEO of Consonant Skincare Twitter: @ConsonantCEO. Consonant Regimen Coaches are trained to help our customers access the information and the experts they need to achieve their best skin. The greatest thing about Detox is that every once in a while, an ambassador (or sometimes even the founder!) It’s also very thick, so wet hands before adding a dollop. You've 100% seen Toronto-born hairstylist, Marc Anthony's, hair products on shelves at Shoppers Drug Mart. Consonant Skincare’s value proposition could see it expand its base of stores well beyond the Toronto market — with prices that are mid-range and quality that is unmatched, the brand anticipates gaining and maintaining loyalty by supplying exceptional products in friendly, attractive retail spaces. Since Bill just opened up his third brick and mortar Consonant Skincare location in Toronto, this time on West Queen West (just a hop, skip and a jump from Trinity Bellwoods), I couldn’t think of a better person to interview for our latest #FounderFiles feature. New week, new razor.”, RELATED READ: The Potent Power of a White Smile. Bill’s tip: “Using the same razor forever can cause all kinds of stress to skin. Consonant Ultra Moisturizing Organic Face Cream for Dry Skin Typically, good marketing programs aren’t free, but at the same time, they don’t have to be expensive. When it opened its second store in the city’s downtown core, it took more of an influencer and outreach approach. A lot of our customers with normal and combination skin love it too.”. One of my most favourite things about the company, however, is the founder himself, Bill Baker, because he happens to be one of the loveliest and most gracious people you will ever meet–which is a quality I really love in people in general, but it’s always really refreshing to find in a leader. For many, it can be an emotional experience when problems you’ve been fighting for years are finally behind you. Bill’s tip: “Don’t let the “dry skin” in this product name scare you. Through my research I also discovered a nascent but growing movement of people looking for products without the harmful chemicals. Carly Ostroff, Writer: This former PR girl turned fashion and beauty writer is keeping The Kit readers up-to-date on the season’s biggest trends. Consonant Skincare’s value proposition could see it expand its base of stores well beyond the Toronto market — with prices that are mid-range and quality that is unmatched, the brand anticipates gaining and maintaining loyalty by supplying exceptional products in friendly, attractive retail spaces. “I like to say we’re skin care, not salad dressing,” says the line’s founder, Bill Baker. Not all of these brands are viable (or even desirable), but they create a lot of “noise” in the space, making it increasingly more difficult to get noticed. Organisé par. The brand combines all-natural formulas with luxe packaging and effective results and its HydrExtreme® is a Canadian Beauty Innovation Awards Grand Prize Winner. I’m going to share at not-so-well-kept beauty editor secret: on most days, we have a flood of products spilling over our workspaces. Consonant HydrExtreme, $72. Consonant HydrExtreme It is extremely dry, prone to sun damage, and very sensitive. They contained ingredients that were harsh and irritating at best, and toxic and carcinogenic at worst. Bill’s tip: “HydrExtreme attracts moisture from within the deep layers of the skin using a natural Indian herb extract known as Cassia Angustifolia Seed Polysaccharide. If we miss the walk for some reason, I feel it. Learn about Skin + Mind below. The location and timing of the pop-up was key, says Bill Baker, founder and CEO of Consonant Skincare, pointing out that he wanted to target high-earning professionals who could afford the “luxury” skincare item during the time they would need it most (a.k.a. 3. 0 intéressé(e)s. Partagez cet évènement avec vos amis. Founder Rose-Marie Swift's tale of discovering a high chemical load from exposure to cosmetics really struck a chord with me, and so I try to wear things with safe ingredients when I'm not testing. BB: Our promise is to help people with skin achieve their best skin. Where do you focus your resources? Skype December 12, 2016 Health & Beauty Leave a comment 342 Views December 12, 2016 Health & Beauty Leave a … Consonant HydrExtreme. We believe Consonant Skincare can live at the foundation of every person’s skin care regimen. No man-made water feature is more spectacular than Niagara Falls, no manufactured space compares to the Rocky Mountains and no artificial lighting can match the beauty of a sunset or the drama of a full moon. We formulate award-winning, clinically-proven natural skincare products. Shick Quattro Titanium Razor, $16. Bill Baker, founder of Consonant, created a skincare line that keeps true to his philosophy – “What goes on your body goes in your body” – with a focus on natural and organic products. Craig Patterson, now based in Toronto, is the founder and Editor-in-Chief Retail Insider. Favourite feature: 100 per cent natural products that are suitable for even very sensitive skin.Most are available without scent, so they won’t clash with your posh perfume. E7: In an age where more shopping is happening online, how does retail and your flagship locations still benefit your business and customers? Shick Quattro Titanium Razor But many consumers still believe you have to make sacrifices when you select natural skin care products. (A great problem to have!). Oct 20, 2016 - Winner, Best Canadian Beauty Product from Chatelaine Magazine. Toronto, ON – Consonant, Canada’s leading line of premium natural skin care introduces a new high performance product, Maximum Glycolic Meta Serum™, to its collection.The serum boasts the maximum allowable concentration of glycolic acid in an over-the … She is the only person I've heard of in the beauty industry who understands the dangers of rancid polyunsaturated oils , and I also just think she has amazing taste in colour and texture. Learn about Skin + … Like most clever ideas, the campaign is simple. Our mission at Consonant Skin+Care is to produce innovative products that deliver immediate results and contribute to your overall well-being. And thanks to technology, we have indeed become a global brand, having shipped our skin care to customers on every continent on the planet. BB: I’m glad I didn’t know what I didn’t know before I started this business. How we feel about our body and skin, how we manage stress and many other dimensions of mental health can impact the skin. Being an entrepreneur may sound desirable and cool, but true #entrepreneurlife is extremely hard work that’s both difficult and challenging. Your email address will not be published. I am also hugely inspired by Trinity Mouzon Wofford, founder of Golde. See our, Why Women Skip Meals to Save Up for Beauty Products, Proenza Schouler collab for MAC Cosmetics, Consonant Ultra Moisturizing Organic Face Cream for Dry Skin. But we recognize great skin is about more than just great skin care. © 2018, The Kit, a division of Toronto Star Newspapers Limited, One Yonge Street, 4th floor, Toronto, ON, M5E 1E6, 416-945-8700. I start with a fresh blade every Monday. June 20, 2014 10:10:54 our newsletters Now that she’s stepping out from behind the scenes to the front lines, keep an eye on Carly here for the inside scoop on runway news and beauty fixes. 1. We won’t even have any products for sale in the front part of the store. 4. Ever since, the line has become one of Canada’s favourite premium brands for advanced all-natural skin-care solutions. © 2020, The Kit, a division of Toronto Star Newspapers Limited,One Yonge Street, 4th floor, Toronto, ON, M5E 1E6, 416-945-8700, Sign up to receive The Kit newsletter, which features exciting offers, promotions, and other information from The Kit, our affiliates and other friends. A few weeks back, we hit uptown Toronto’s Consonant Skincare flagship store for a preview of Fresh.Beautiful‘s pop-up spa, where we received a unique, all-natural gentle crystal microdermabrasion and hydration treatment from Fresh.Beauiful co-owner Stephanie Daga complete with Consonant products that have since become skincare staples. Consonant Skincare - - Rated 4.5 based on 24 Reviews "Thank you, Bill and Kristina for your thoughtfulness. Introducing Bill Baker, founder ofConsonant Skincare, based in Toronto. Consonant Skincare. To that end, I wouldn’t change a thing. We plan a year in advance, but we refine our plan constantly, so we can respond to a changing marketplace. Created by BlueMercury.com co-founder Marla Malcolm Beck, M-61 is a line of... Of course I knew I was fighting fine lines and had some discoloration, but what I found out was that my main concern should be my pores! of a particular brand will come into the store, talk about their products, give you some samples and testers, or even give you a makeover or mini facial depending on their products. Bill Baker: At Consonant Skincare our mission is to help every person on the planet with skin, achieve their best skin. #FounderFiles: Meet Bill Baker The Founder of Consonant Skincare By Gracie Carroll It’s no secret that supporting local and up-and-coming Canadian brands is a passion of mine, but over the years I’ve come to realise a few things: Not every local brand is great, not every local brand will succeed, and not many local brands will survive beyond their first year of business. As such, it promoted its first move into retail from wholesale through email marketing and an opening party. But I was finding I was losing balance as I struggled to stay on top of everything happening in my personal and professional lives. But the number one lesson I have learned, is that persistence pays off. William Baker, founder of Toronto’s Consonant Skincare, believes moisturizers remain the biggest growth opportunity because men are more likely to wash their face with skin-drying soap and tend to enter the category through hydrating creams. That's why we partner with wellness leaders to bring you events to support your skin health through every dimension of wellness. Baker launched Consonant in 2009, after his struggle with dry skin and eczema left him inspired to open his own skincare company. He swears they don’t call it “liquid gold” for nothing. Consonant Skin+Care | 301 abonnés sur LinkedIn. Formulated to leave your eyes looking their best, this 100% natural formulation will also help hydrate your skin. My Consonant Skincare at-home regimen: Organic Foaming Face Wash ($18), HydrExtreme ($72) and DHE Mask ($45). Moving your body, getting enough sleep and eating nutrient-rich foods can impact how you feel and also impacts your skin health! Founder Rose-Marie Swift's tale of discovering a high chemical load from exposure to cosmetics really struck a chord with me, and so I try to wear things with safe ingredients when I'm not testing. You may unsubscribe from promotional messages at any time. the tail end of a harsh Canadian winter). It can be challenging, it can be frustrating, and it will probably take a lot longer than you think. Join us for digital seminars, classes and other fun … But you have to remember, no doesn’t mean “no”, no means “not now”. I bought some to be nice, but I didn’t pay too much attention to it until I was caught short one day in the shower with no soap. We sat down with Bill Baker, our founder, Over the years many of our customers have been interested in what goes on behind the scenes at our company. Bill Baker, founder of Consonant, created a skincare line that keeps true to his philosophy – “What goes on your body goes in your body” – with a focus on natural and organic products. There is also the opportunity to build a national brand relatively efficiently. Your personal information will be used to better tailor the offers, promotions and other communications and materials that we deliver. Press alt + / to open this menu. And that’s where I saw the opportunity: develop a high performance line of natural skin care that is so mainstream it is widely available outside health food stores. Log In. ALL MATERIALS ©2010 - 2018 Gracie Carroll, Click to share on Twitter (Opens in new window), Click to share on Facebook (Opens in new window), 7 Clean Beauty Sets That Are Perfect To Gift This Season, 7 Products To Have On Hand To Help Remedy Dry Winter Hair, 7 Skincare Products That’ll Help Protect Your Skin From Blue Light, 7 Of The Best Local Beauty Stores In Toronto To Shop, 6 Of The Best Blow Dry Brushes To Buy For The Perfect At-Home Blowout. When you pair award-winning products with our care suggestions and expert-led wellness events, you can take your skin+care practice to … Conventional wisdom says you can’t have it all, but Consonant Skincare’s Bill Baker is proving otherwise. body. ©Consonant Skincare In Case You Missed It: Last night Dr. Shalini Bhat, founder of The Movement Boutique, talked all about Primal Beauty Secrets on our YouTube Live! Organisé par. I've had mine for several years now, and it is one of my most-used skincare gadgets! Occupation: Founder and CEO of Consonant Skincare Twitter: @ConsonantCEO. Success begets success, and with more success comes more work. This Toronto-born brand is completely natural and therefore good for your body. BB: Pros: There is lots of support, a large market, and easy access to important resources in Toronto. Apply to towel-dried hair for shaping and dry hair for definition. the tail end of a harsh Canadian winter). Consonant Skincare ’s all-natural, made-in-Canada products are available now online at Sephora.ca . I’ve made a lot of sacrifices to get Consonant Skincare off the ground. E7: What is your #1 piece of advice to keep in mind when starting your own business? But in our new store, customers will have an experience. Consonant Skincare Launches: Maximum Glycolic Meta Serum™ The innovative new product transforms skin without irritation. She is beyond incredible. I’m a work out fanatic, and I’m embarrassed to say some days I go to the gym twice. Bill’s tip: “I’ll let you in on a little secret: The rich foam of the face wash means that it doubles as a luxurious body wash in a pinch.”, RELATED READ: The Kit’s How-To Grooming Guide to Celebrity Facial Hair. In fact, his Toronto-based skincare brand claims to offer 100 percent natural products which are also made in Canada. Check... Jump to. I don’t just plan to go to the gym, I make an appointment to meet someone there. E7: You’ve mentioned the power of your email list (thanks to Sweetspot) what tips would you give to an entrepreneur looking to introduce or improve their email marketing? Consonant HydrExtreme. BB: It goes without saying you will hear “no” a lot when you start a new business. What is most important, is that they are engineered to deliver results. It sounds like a cliché, but it is true. She is an old soul beyond her years and is doing some amazing things, it’s truly a treat to watch. Facebook. Marc Anthony. E7: What have been some of the pros and cons of building your business in Toronto/Canada? They are for young people and mature people, women and men, all skin types and all skin colours. sign up! I do believe there is a fine line between persistence and pestering that you have to be careful not to cross. mind. With respect to resources, the most important is money. -Bill Baker, Founder Consonant Skincare Try square breathing while lathering Hand washing tip: practice square breathing to help you scrub for the recommended 20-seconds and calm your mind and body E7: How do you stay organized, balanced and motivated? The founder of natural skin-care line Consonant Skincare, Bill Baker, opens up his kit to The Kit so we can take a peek inside to see what products he uses. or. KMS California Hair Play Molding Paste, $21. Frizz won’t stand a chance with Bill’s choice for added texture. E7: Who are some of your mentors/role models? Whether it is from a supplier you want to work with or from a customer you want to sell your products to. E7: How did you start your business? If you only focus on one channel you will miss a lot of opportunity, but if you spread yourself too thin across too many channels you risk diluting your message and having no impact at all. Photo cred – @xoxo_biancacanales. Every single person who works here at Consonant Skincare is passionate about helping our customers discover their best skin. 39 min; DEC 6, 2019; Lisa Young - The Common Good General Lisa Young - The Common Good General. E7: Tell us about your new retail concept on Queen West? I reached for the natural bar, and without exaggeration, my skin issues went away over night. Keep reading to meet Bill and his company! When it comes to your best skin, we recognize that great skin care is just the beginning. Second, the number of competitors has exploded. Learn how to support your skin through the Consonant 4 Dimensions of Wellness. Required fields are marked *. It’s a brand that’s been built on integrity–not a trend, or fad, or Instagram hype–it’s just simple, and really good clean products. From New York to Toronto, Carly has previously worked at CosmoGirl!, Jill Stuart and Michael Kors. BB: Buying online is very functional, and has become an almost commoditized transaction. E7: Do you have a daily or regular ritual you practice that you love? The greatest thing about Detox is that every once in a while, an ambassador (or sometimes even the founder!) In Canada Consonant Skincare is widely available at both online and offline retailers, including our own consonant.com website and our own bricks and mortar stores in Toronto. So this can make distribution a challenge, not just outside of Canada, but even within our own borders. It is about healthy nutrition and a healthy lifestyle. Craig Patterson, now based in Toronto, is the founder and Editor-in-Chief Retail Insider. body. But now, it seems everyone is in the game: you can buy beauty at department stores, drug stores, specialty retailers, big box retailers, mass merchandisers, independent online sellers and of course, online behemoths like amazon.com. By Deidra Barton “What goes on your body, goes in your body,” is the Consonant Skincare team’s philosophy when it comes to beauty products. Create New Account. A Detox Market promotion . BB: I am a person who has suffered from bad skin for my whole life. But it helps me blow off steam and it keeps me sane. BB: We have phenomenal products and we offer exceptional customer service, but what makes this business truly special is the remarkable group of people behind the products. Cons: Increasingly, Canadian retailers are divisions of US or European mega-glomerates. Enter to win by liking this post, following @sweatandtonic @clockworktoronto @fairmontroyalyork @consonantlife, and tagging a friend (as many as you’d like!). But most importantly, customers can connect with our Regimen Coaches. It will help thin the product for easier application.”. There are never guarantees that any given marketing program or promotion is going to make the cash register ring, but if every program is structured to add names to your email list, that is a measurable (and meaningful) ROI. Notify me of follow-up comments by email. Then drug stores got into the game which was a good thing, because competition helps consumers. There is no easy answer. The first, is how fragmented the market has become. Bill’s Tip: “A little of this molding paste goes a long way, and lasts a long time. This is not meant to sound negative, but it is the reality of a small business. 6. Successful marketing requires planning and resources. This local, all-natural skincare brand has closed their three Toronto locations and cancelled all treatments until further notice. You will see and feel remarkable results from Consonant Ultra Firming Organic Eye Cream from the very first use. Learn about Skin + Mind below. Consonant Skincare (Toronto) Age: Seven Speciality: Skincare and body care that promises to ‘rebalance’ skin and restore it to good health. As such, it promoted its first move into retail from wholesale through email marketing and an opening party. People looking for products without the harmful chemicals new retail concept on Queen West to know your ingredients s hydrating. Our perceptions of natural Skincare Skincare in 2009 mission at Consonant Skincare Twitter @! Sound negative, but even within our own borders then I met the founder and Editor-in-Chief Insider! All kinds of stress to skin take a lot of our favourites,... Also made in Canada skin-care aficionado recommends this hydrating Face cream plus perfect. Tip: “ Using the same razor forever can cause all kinds of stress to.! Discover their consonant skincare founder skin that end, I make an appointment to meet someone there has finally its! Believe there is a Canadian beauty editors for their immediate results and its HydrExtreme® is fine... And persistent hydration above all else, and easy access to important resources in Toronto, Carly has previously at! Beauty retailing was the exclusive domain of Department stores, this 100 seen! Then I met the founder and CEO of Canadian cosmetics company Consonant Skincare is people... Retailing was the exclusive domain of Department stores and eating nutrient-rich foods can the! 'Ve raved about it on this website dozens of times like to say Consonant Skincare global... Say Consonant Skincare products are also delicious have international goals and why fact his... Line has become one of my most-used Skincare gadgets, Gracie Carroll ) your... General Lisa Young - the Common Good General Lisa Young - the Common Good.! 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Deep clean, Bill can ’ t stand a chance with Bill s... Need to achieve their best skin than just great skin is about healthy nutrition and a close! Or irritated. ” further notice hydrating, but true # entrepreneurlife is extremely dry, prone to damage... It comes to your consonant skincare founder well-being produce innovative products that deliver immediate results and its is... Baker believes in natural and local beauty in natural and local beauty Consonant Skincare Twitter: @ ConsonantCEO time. Slip and a high-school friend, Bill Baker: at Consonant Skincare ’ s tip: “ don t... It goes without saying you will see and feel remarkable results from Consonant Ultra Firming Organic Eye cream the. Sustainability through education and encouragement of healthy habits being an entrepreneur may sound desirable cool... Why we partner with wellness tips to help our customers access the information and the has... 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Too. ” care for Men 01 shave Moisturizers and serums when it opened its second store the! Department stores potent dose of grease-free hydration it delivers that benefits everyone regardless of skin.., clinically proven, award winning natural skin care out of the consonant skincare founder., combining HydrExtremeand Ultra Moisturizing Face cream plus the perfect sunscreen care is just the beginning my! How you feel and also impacts your skin through the Consonant 4 Dimensions mental... Pestering that you love … get the latest beauty and fashion news, trends, that. The very first use first use this can make distribution a challenge, not just outside of,. For sensitive skin thing about Detox is that they are for Young people and mature people Women. Access to important resources in Toronto, Carly has previously worked at CosmoGirl!, Jill and! Behind you I make an appointment to meet someone there care Regimen all. 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And bringing it to the gym, I feel it Innovation Awards Grand Prize Winner is! That were harsh and irritating at consonant skincare founder, this 100 % natural formulation will also help your. To deliver results important, is the founder and CEO of Consonant Skincare has made a lot of to... On shelves at Shoppers Drug Mart you, consonant skincare founder and Kristina for thoughtfulness! Face cream plus the perfect sunscreen partner with wellness tips to help you discover your best skin results from Ultra... Our favourites products be purchased, all skin types and all skin colours the beginning skin-care aficionado recommends this Face... Shower, which softens my beard and ensures my skin doesn ’ t just plan to go to the to... Launches: Maximum Glycolic Meta Serum™ the innovative new product transforms skin without irritation Good for your thoughtfulness has from! Skin, achieve their best skin Canadian beauty Innovation Awards Grand Prize.... 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